Digital Marketing Agency | Integrated Marketing Agency Michigan, North Carolina

Content Writing

Word Press Blog Post SEO Tips

Search Engine Optimization is very important to each and every business website. It really is the key to being found on search engines. Understanding your keywords and phrases; makes optimizing your site easier.  Here are a few SEO Tips and to get started. How To Choose Keywords…

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It’s All “About Us”

In one paragraph, tell me why you want this job. “What job,?” you may ask. Well, the job of your business being the one-stop shop for all things “you” related – the main widget provider, the creator of the most delicious something or other, the most fabulous…

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Excellent Writing Skills, And Why They Play A Big Role In Marketing

When it comes to marketing, there are many essentials one must learn; writing being one of them. Of course, we all know how to write. It’s a skill we learn in our early days. We learn new skills along the way and we perfect the skill. And…

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On the Move: Freelance Friendly Cities

I am a lifelong Michigander and I love my state. Overall, it’s a fantastic place to live. We don’t have earthquakes or hurricanes. There’s the occasional tornado, but nothing like they see out in the central U.S. We also have the longest freshwater coastline in the U.S.…

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5 Ways to Build Better Writing Habits in 2017

It is a new year! And whether you set goals or make resolutions, for writers 2017 is literally a blank page waiting for your witty words. Unfortunately, the forward momentum tends to fizzle out by February. So how can writers stay motivated to write on a consistent…

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How To Humanize Your Brand In 5 Steps

People want to do business with people. Not Brands! The first step I take with a client is to look at their brand from a human perspective. Help them craft their unique story! Parts of the story: What is the brands mission? What are the core values?…

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Legally Protecting Your Self-Published Work

Before Still Alice was a movie that nabbed its star Julianne Moore a slew of awards, including an Oscar® for Best Performance by an Actress in a Leading Role, it was a book. In fact, it was a self-published book written by Lisa Genova and published through…

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When to Say ‘No’ to Pro Bono Projects

It usually starts out with a simple question: “What do you do for a living?” Sounds innocent enough, but as a writer it is a question I am hesitant to answer because I normally get one of two responses: Response #1: “Can you make a living doing…

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3 Tips for Breaking Through Writer’s Block

There comes a point when every writer has sat in front of his or her computer and stared at a blank Word document—almost willing the words to magically appear on the screen. The blinking cursor doesn’t help either. It just sits there… taunting the writer to come…

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The Three Books Every Writer Must Have

It is that time of year again: back-to-school. And even though school days are a distant memory for most of us, as professional writers—whether newbies or seasoned—having the right resources at our fingertips makes all the difference for advancing our careers. What’s Your Style? If you majored…

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Why Do I Need A Marketing Content Calendar?

Marketers talk about how content is king, and by effectively creating and curating content related to your business, you will put yourself way ahead of your competitors. By spending your time putting a process like this in place, you will: 1. Save Time Your time on social media will be limited…

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5 Tips For Writing Your First Blog Post

Why is it so hard to write your first blog post? So many of our clients find they have writer’s block when writing their first blog post. They are overwhelmed with all the information they have stored in their brains. Where do you begin? Choose A Topic:…

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Grammar in the Digital Age

For most of us, learning grammar in school was pretty straightforward: ‘i’ came before ‘e’ (except after ‘c,’ of course), you never ended a sentence with a preposition, and you didn’t need an Oxford comma (a hot-button topic among writers). But thanks to social media and texting,…

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Five Basic Writing Mistakes to Avoid

Marketing writing

There is no such thing as a perfect writer. I don’t care what you’ve read or been told, a writer that commits zero mistakes doesn’t exist. Whether a newbie or a pro, all writers are prone to getting tripped up by a word or grammar rule occasionally.…

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