Category Archives: Marketing Content

From Commercial Deals to Musical Heals with Benji Rosenzweig

Welcome to another episode of “Spark & Ignite Your Marketing,” where we dive deep into [...]

Mastering Small Business Marketing Strategies For Growth

Hey there, fearless entrepreneurs! If you’re steering a small business ship and are ready to [...]

The Magic of Experiential Marketing for Book Clubs: Why Authors Should Embrace It

In today’s rapidly evolving digital landscape, traditional marketing strategies alone may not be enough to [...]

Charming the Market: The Coquette Trend & Your Small Business

Hello there, coquette entrepreneurs! If you’ve been watching the latest social media trends, you’ve probably [...]

Storytelling: Why It’s So Powerful For Small Business Marketing

Storytelling isn’t just about telling bedtime stories to your kid! It’s a force that can [...]

Love Your Business: 5 Ways We Help Entrepreneurs

Love is in the air, and at BC & Associates Marketing, a small business marketing [...]

Crafting a Unique Brand Story for Your Small Business

In the vast landscape of small business competition, standing out is crucial for success. Your [...]

Small Business Marketing: Embracing Grit for Success

In small business marketing, success isn’t just about flashy campaigns or big budgets—it’s about grit. [...]

Local SEO: Your Small Business’s Guide to New Markets

Entrepreneurs! welcome to the transformative Local SEO (Search Engine Optimization) world. In this journey, we’ll [...]

Small Business Success: Marketing Resolutions for 2024

Hey there, fellow entrepreneurs! As we dive into a new year, it’s time to revamp [...]

From Touchdowns to Triumphs: How the Detroit Lions’ Super Bowl Run Sparks Small Business Success

Are you ready for an electrifying touchdown in the world of marketing? As someone who [...]

Navigating the Complex Landscape: Unraveling the Intricacies of Modern Marketing

In the fast-paced world of marketing, staying ahead of the curve has always been a [...]

Stanley’s Viral Resurgence: From Simple Tumblers to Social Media Sensation

Have you snagged your Stanley tumblers yet? Because if not, you’re about to dive into [...]

Brand Makeover: Transforming Your Image for the New Year

As we approach the new year, it’s the perfect time to take a closer look [...]

BC & Associates Marketing Helps Small Businesses Spark Your Unique Opportunities & Ignite Your Marketing

In the fast-paced and competitive business world, small enterprises often face the challenge of standing [...]

Naughty or Nice? The Dos of Small Business Holiday Marketing

The holiday season is a time for joy, love, and giving. It is also a [...]

Jingle All the Way to Success: Unwrap the Power of Emotional Marketing for Small Businesses

‘Tis the Season for Emotional Marketing Magic The holiday season is upon us, and for [...]

Baby, It’s Cold Outside: 5 Winter Marketing Tips to Warm Up Your Small Business

As the winter chill sets in, it’s time for small businesses to turn up the [...]

Making a List and Checking it Twice: Holiday Season Marketing Checklist

The holiday season is not only a time for festive decorations, joyful celebrations, and gift-giving, [...]

Dreaming of a White Christmas Campaign: Creative Marketing Ideas for Small Businesses

The holidays are approaching, and it’s time to start restructuring your marketing strategies to fit [...]

The Thanksgiving Marketing Feast: Expressing Gratitude to Your Customers

In a world where small businesses constantly compete for customers, it’s important to remember the [...]

Winter Marketing Trends: The Coming Season for Small Businesses

Hey there, small business owners! As the holiday season approaches, small businesses have a unique [...]

The Cozy Side of Marketing: Content That Resonates Emotionally

Content marketing goes beyond fun TikTok dancing and witty tweets (or, “X’s” as of late); [...]

Measuring Warmth: Using Analytics to Track User Engagement.

Hey there, fellow small business owners! I’m thrilled to share some insights with you today [...]

Spooky Sales: Using Halloween to Boost Your Marketing Efforts

The autumn leaves are falling, the air is crisp, and Halloween is just around the [...]

Fall-ing for Your Brand: Building Customer Loyalty in the Season of Change

Fall is a season of transformation, reflection, and renewal. Like the natural world around us, [...]

Casting Spells with Influencer Marketing for Small Business

As the leaves fall and Halloween approaches, now is the perfect time to discover how [...]

Creative October Marketing Ideas for Small Businesses

October is the perfect month for businesses to get creative with their marketing efforts. With [...]

Back to School: The ABCs of Small Business Marketing

Since we’re in the back to school spirit, small businesses can take advantage of the [...]

Why Small Businesses Must Track Marketing Strategies

Small business owners face many challenges, from managing operations to staying competitive in the market. [...]

The Teacher’s Pet: Make Your Small Business Marketing Stand Out

Making your small business marketing stand out in a crowded market where every company is [...]

Small Business Marketing Pop Quiz!

Marketing is the lifeblood of any small business. The engine drives growth, attracts customers, and [...]

AI in Marketing: Enhancing Small Business Strategies

The Rise of AI in Marketing Artificial Intelligence is transforming the marketing industry, with businesses [...]

Threads vs. Twitter: Unveiling the Dynamic Duo for Small Business Marketing

Threads and Twitter stand out as powerhouses in their own right. While they share common [...]

Score Big with Your Small Business Marketing During the Women’s World Cup!

The Women’s World Cup: A Gold Mine for Small Business Marketing The Women’s World Cup [...]

Why Social Media Engagement Is Important For Your Business

So, you’ve gained followers; that’s awesome! Everybody talks about the tips and tricks on how [...]

Navigating YouTube’s Marketing Waters for Small Businesses

Small business owners are constantly seeking new avenues to connect with their target audience and [...]

Work Realities: Behind the Scenes

The phrase “Behind the scenes” is commonly linked to movies and unseen processes. However, it [...]

Barbie’s Guide to Small Business Marketing: Tips and Tricks from a Fashion Icon

I have fond memories of my Barbie-filled childhood. The Barbie Doll Dream House and an [...]

Facebook and Marketing for Small Businesses

Harnessing the power of social media is essential for any successful marketing strategy. And when [...]

The Ultimate Guide to Small Business Marketing on a Budget

Starting a small business can be a daunting task, especially when it comes to marketing. [...]

Revolutionizing Small Business Operations with AI Technology

What is Responsive Generative AI? AI is the simulation of human intelligence in machines programmed [...]

Grand Opening: How to Create Buzz

If you are reading this, you’ve probably spent a lot of time and hard work [...]

Snapping Success: How Snapchat Elevates Small Business Marketing

Snapchat, the ephemeral and visually captivating social platform, has emerged as a surprising and potent [...]

How to Create Buzz Through your Blog

In today’s digital age, having a blog is essential for small businesses to connect with [...]

Key Components for Your Small Business’s Website Success

To make a lasting impression and achieve your online goals, it’s essential to understand the [...]

How to Grow Social Media For A Small Business

As a Small Business, growing your social media can sometimes seem daunting. To boost your [...]

Sustainable Marketing Initiatives For Small Businesses

Spring is one of the most eagerly awaited seasons of the year. During this time [...]

March Madness Marketing – Bring The Buzz To Your Small Business

March Madness is one of the most exciting times of the year for sports fans [...]

Shake it Off: How Taylor Swift’s Era Tour Can Inspire Your Small Business Marketing Strategy

In an era where artistic expression and brand-building intertwine more than ever, Taylor Swift stands [...]

Mastering Instagram Marketing: Best Practices for Your Small Business

Instagram is a popular social media platform founded in 2010, allowing users to share photos, [...]

Essential Website Pages: What Your Site Must Include

To create a compelling and effective online platform, it’s crucial to know which pages your [...]

7 Marketing Tips To Crush Your Valentine’s Day Marketing!

  Valentine’s Day is an excellent opportunity for businesses to reach out to their customers [...]

7 Marketing Ideas For The New Year For Small Businesses

With the holidays behind us, it’s time to start thinking about the New Year and [...]

Value Your Team This Holiday

The holidays are a hectic time, both personally and professionally. Whether you are a small [...]

BC & Associates Marketing Promise: Client Happiness

When working with clients, we always look at their goals first. These goals can be [...]

3 Ways To Build A Small Business Community

Marketing & Sales Have Evolved Every small business owner wants to get their name out [...]

Email Newsletters: Why Should Small Businesses Include In Online Marketing Strategy

Email newsletters may seem outdated in 2022, but the truth is, they aren’t! E-Newsletters have [...]

Marketing For The Year’s Busiest Retail Weekend

Black Friday is THE retail benchmark for the holiday season. But with a whole weekend [...]

The Best Website Platforms for Non-Coders

A well-designed website establishes credibility and opens up a world of opportunities for reaching a [...]

4 Tips For A Perfect Marketing Package For Small Businesses

As a small business owner, you know that marketing is essential to growing your business. [...]

Tik Tok Guide For Small Businesses

What Is TikTok? TikTok is a popular social media platform that allows users to watch, [...]

A Small Business Marketing Evolution

Back in early 2020, before the pandemic, we changed our name from Beverly Cornell Consulting [...]

Unlocking the Power of LinkedIn: How Small Businesses Can Thrive

LinkedIn, often regarded as the professional network of the digital age, holds immense significance for [...]

5 Small Business Holiday Marketing Tips

We are only two months away from the busy holiday shopping season. And for your small [...]

Website Don’ts: Common Website Mistakes to Avoid

Your website serves as your online storefront, your digital identity, and often the first point [...]

Pinning for Success: Harnessing Pinterest for Small Business Marketing

Pinterest has carved out a unique niche that holds immense potential for small businesses. If [...]

Don’t Overlook the Power of Pinterest

Facebook, Instagram, Twitter, LinkedIn…  When considering how to market our brands, we frequently consider these [...]

Social Media & Technology Around The World! The Full Japan Experience

Have you ever wondered what social media is like in other parts of the world? [...]

Master Web Design: Essential Dos

Have you ever wondered what it takes to build a website that not only captures [...]

4 Ways To Select The Best Social Media Hashtags

Hashtags have been a part of social media since almost the beginning. However, some people [...]

3 Tips For Small Business Owners To Stay Focused

Are you heading back into a busy work environment? Maybe you are still working from [...]

Photography Tips For Your Small Business Products

When working with our small business clients on marketing and social media we often ask [...]

3 Ways To Achieve Balance In Social Media Marketing For Small Businesses

When we market our businesses we know social media is very powerful and achieving balance [...]

Five Top Content Marketing Methods

From email to “influencer,” there are many ways to leverage and target marketing efforts to [...]

Why Are Headshots Important?

First, let’s establish why headshots are important for your small business.  Photos help put a [...]

Beyond The Headshot – Make Your Small Business Team Web Page Pop

When you think of marketing your brand, what do you think of first? Logos, mission [...]

3 Ways Small Businesses Can Achieve Balance In Social Media Marketing

When we market our businesses we know social media is a very powerful platform for [...]

Three Easy Ways To Refresh Your Instagram Marketing Content

Creating new and fresh marketing content can be taxing especially with tools like Instagram’s algorithm [...]

The Future Of Shopping Online With Businesses

This past year, there have been a lot of changes that we small businesses have [...]

Small Business Marketing: What’s In It For Me?

W I I F M ? This clever little initialism should be the first thought, [...]

Sharpen Your Small Business Marketing To Get Results

The past year has brought so many unforeseen and sometimes insurmountable challenges to all of [...]

Marketing Your Product: Buying Is an Emotional Decision

Why Do Consumers Buy One Product Over Another? 95% of all purchase decisions are subconscious, [...]

Four ways to help you achieve marketing success on social media platforms. 

Why is Marketing Success On Social Media Important?  In today’s day in age, we rely [...]

5 Tips For Taking Photos For Your Small Business At Home

Take Your Best Photos Stuck At Home   When you own/run/and are the product creator [...]

Ready, Set, Write: The Value of Blogging

You’re looking to get the word out about your small business. You have your website [...]

Small Businesses Need Social Media Marketing

Social Media Marketing = Traffic For Businesses Whatever the industry, a large portion of your [...]

Keeping Engagement High During Low Times

We know these are some extremely rough and unprecedented times due to the Coronavirus shutdowns [...]

LEAP Into The Marketing Mix

We marketers love a hook, a holiday marketing theme we can build a plan around and [...]

Social Media for Business: What You Need to Know

Social media has changed the way we live our lives throughout the past 15 plus [...]

Improve Your Social Media Images: Four Photography Tips

Whether you’re a beginner on social media or you’re a pro and have been using [...]

Create Positive Content For The Businesses You Support

Assisting the businesses where we shop with through creating positive content creation is should be [...]

Social Media Marketing Ain’t Got a Thing If It Ain’t Got Some Graphics Bling

Okay, bear with us and the bad grammar, but we had to! Social media marketing [...]

Meet Michele! Our latest addition to the fabulous BC Marketing Team!

Michele is our new Marketing Maven & Graphics Guru She is our newest team member [...]

Optimizing Your Facebook Page For Your Business

When we create our Facebook pages for our businesses, we want to broadcast ourselves in [...]

Tailwind Social Media Tool Is Like Miracle Grow For Pinterest

Have you ever heard of Tailwind? If you have, you probably know all about what [...]

Benefits of Blogging in 2019

Did you know blogging has been around…TWENTY FIVE YEARS!  A whole quarter of a century! [...]

20 Social Media Post Idea Starters

Social Media post writing can be hard. And coming up with fresh ideas can be [...]

Spring Cleaning Your Social Media

Ah, spring. The season is finally upon us! We’ve all heard of spring cleaning your [...]

Internet Lingo History or Emoji This!

Once upon a time, a cookie was just a delicious cookie. But with the increased [...]