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Exciting News! BC & Associates Marketing is now Wickedly Branded!
From clarity to execution, our services are built for established women entrepreneurs ready to evolve, grow, and create what’s next.
The free Brand Magic Lens helps identify where your strongest opportunities are in about four minutes.
Explore the method, frameworks, and thinking behind evolving a brand without throwing away everything that already works.
Understand the philosophy and framework behind Wickedly Branded’s approach.
See how established women entrepreneurs have transformed their brands, clarified their marketing, and created more room for what’s next.
Explore real stories, work, and outcomes from businesses at different stages of evolution.
Practical resources to help you gain insight, take action, and keep evolving without having to figure everything out from scratch.
Find the gap between how you see your brand and how others actually experience it.
Dive into our blog, podcast, and expert thinking to help you make clearer decisions about your brand, visibility, marketing, and what’s next.
Conversations about branding, reinvention, visibility and building what comes next.
Get to know Beverly, the team, our values, and what makes Wickedly Branded® different.
Learn why Beverly built Wickedly Branded® for established women building what comes next.
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Four live sessions. One small group. One brave step at a time — until you’re holding a real, finished map of your brand instead of just a feeling that something needs to change.
You’ve read the book. Maybe you did a page or two of the Workbook. And some of it landed — hard, even. You saw yourself in the Tornado. You recognized your own Should Suitcase.
But here’s what usually happens next: life gets loud again, the workbook closes, and the clarity you felt for a moment quietly gets buried under everything else demanding your attention.
That’s not a discipline problem. It’s not because you’re not committed enough. **Private reflection alone was never designed to survive a real, overwhelming week.**
Here’s what actually works, backed by something simple: you’re far more likely to follow through on something you’ve said out loud, to another real person, than something you only wrote down alone.
That’s the entire idea behind this workshop. Not more content. Not another framework to remember. **A room of women doing this work together, out loud, in real time — so it actually sticks.**
The Guided Workshop is the Done-With-You bridge between reading the book and stepping into a full Brand Spark Experience. Over four live sessions across two weeks, you’ll build — together with a small group, guided live — the same foundational documents that would otherwise take you months to piece together alone:
a clear, honest picture of exactly what’s been keeping you stuck
your Shimmering Thread and your first real boundary practice
a real four-week plan, built live, with real accountability
closing the loop on what you’re actually building, and why

4 live 90-minute sessions with Beverly Cornell (recordings included if you miss one)

Small-group breakout coaching every session — never just a webinar you watch

Private cohort community for the full two weeks (and beyond)

The full DIY Workbook, included — if you already own it, you'll get a $29.97 credit automatically

Your completed Blueprint Prep Packet — real, finished material, not homework you'll do "eventually"
At the end of each Part, everything you’ve built gets pulled together into one real document:
Map your Tornado of Overwhelm and find your first Stop Doing list — together, out loud, with a room that gets it.
Find and speak your Shimmering Thread out loud for the first time (this is usually the moment people say changed everything), and practice your first real Sacred No.
Say the direct version of the opinion you’ve been softening — practiced live, before you ever have to say it publicly — and leave with a real four-week visibility plan.
Assemble your full Blueprint Prep Packet live, and close with your own legacy statement, spoken to a room that will actually remember it.

You've read the book and felt seen, but haven't turned that into anything concrete yet

You do better with a deadline and a room than with a private to-do list

You're tired of figuring out your brand voice alone, in the margins, at 11pm

You're not sure you're "ready" for a full Brand Spark Experience yet, but you know something needs to move

You already have complete clarity on your brand voice and message (Brand Spark is your next step, not this)

You can't attend live and don't want the group accountability aspect — the DIY Workbook alone may serve you better
From Her Journey
Includes the full Workbook (or a $29.97 credit if you already own it)
If you later enroll in a Brand Spark Experience, your Workshop investment credits toward it — plus you’ll unlock over $540 in bonus resources reserved exclusively for Workshop graduates.
If the Workshop doesn’t give you the clarity you came for, your investment still credits fully toward a future Workbook purchase or Brand Spark Experience. Nothing here is wasted, whatever you decide next.
Every session is recorded. You’ll still get the content, though the breakout coaching and live accountability are genuinely part of what makes this work — we recommend live attendance whenever possible.
The Workbook is real and valuable, but it’s private. This workshop is built around the fact that people follow through more reliably when they’ve said something out loud to another person — the entire format exists to create that accountability, not just deliver more content.
This is designed for exactly that. Every session opens with Beverly modeling the exercise on her own real business first, before anyone else is asked to try it.
No — this is a guided group experience for building your own foundational clarity. Brand Spark is a personalized 1:1 session. Many women do this workshop first specifically to arrive at Brand Spark more ready.
Only 30 spots per cohort · Next cohort begins [DATE
Exciting News! BC & Associates Marketing is now Wickedly Branded!